This phrase refers to a specific line of children’s backpacks sold by the retail chain Target under their private label brand, Cat & Jack. These backpacks are designed for various age groups and purposes, from preschool to elementary school, and often feature playful designs and durable construction.
Affordable and stylish, this particular product line plays a significant role in the back-to-school shopping season. It offers parents a practical and budget-friendly option for equipping their children with essential school supplies. The brand’s popularity stems from its combination of value, trendy aesthetics, and Target’s broad market reach. This product category contributes to Target’s overall success in the competitive retail landscape.